Africa’s markets are growing rapidly, fueled by a young population, increasing urbanization, and expanding digital connectivity. Yet, businesses face intense competition and fast-changing conditions. To succeed, companies must move beyond traditional strategies and embrace strategic agility —the ability to quickly adapt plans, seize new opportunities, and respond to challenges with speed and flexibility. This post explores how strategic agility acts as a powerful tool for gro

The holiday season often brings a slowdown in business activity, but it also offers a unique chance for African businesses to stand out and finish the year on a high note. Instead of viewing this period as a challenge, companies can use it as an opportunity to try new ideas, improve customer relationships, and prepare for the year ahead. This post explores practical ways African businesses can unlock innovation during the holidays and build momentum for success. Understanding

Africa's economy is rapidly changing, driven by new technologies and innovative business models. In this evolving landscape, the role of the Chief Financial Officer (CFO) is shifting from traditional financial management to becoming a key player in shaping growth and innovation. This change is especially important in Africa, where emerging markets and digital transformation offer unique opportunities and challenges. The Changing Role of the CFO in Africa Traditionally, CFOs f